Managing quality fads : how American business learned to play the quality game /

Tables and Figures. Introduction. 1. The New Quality Model: Continuity or Discontinuity?. 2. Market Pressures and Quality Consciousness. 3. How Much Did You Know and When Did You Know It?. 4. It Ain't Rocket Science, But ... 5. Casting and Harvesting the Nets. 6. Putting It Together. 7. Modelin...

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Bibliographic Details
Main Author: Cole, Robert E.
Format: Electronic eBook
Language:English
Published: New York : Oxford University Press, 1999.
Subjects:
Online Access: Full text (Emmanuel users only)