Using focus groups in research /
Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; New York :
Continuum,
©2003.
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| Series: | Continuum research methods series.
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| Subjects: | |
| Online Access: |
Full text (Emmanuel users only) |