Ice Cream Social : the Struggle for the Soul of Ben & Jerry's.

"For more than three decades, Ben & Jerry's has been committed to an insanely ambitious three-part mission: not just making the world's best ice cream but also supporting progressive causes and sharing its success with all stakeholders--employees, suppliers, distributors, customer...

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Bibliographic Details
Main Author: Edmondson, Brad
Format: Electronic eBook
Language:English
Published: Berrett-Koehler Publishers, 2014.
Series:BK business book.
Subjects:
Online Access: Full text (Emmanuel users only)