The competitive advantage of emerging market multinationals /
"Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multinational enterprises (EMNEs) now account for a q...
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| Other Authors: | , , , |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cambridge :
Cambridge University Press,
2013.
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| Subjects: | |
| Online Access: |
Full text (Emmanuel users only) |