Marketing in an audiology practice /
Provides a unique, in-depth look into all facets of marketing and branding for an audiology practice. This is a must-have for professionals looking to market themselves and grow the long-term sustainability of an audiology or hearing instrument dispensing practice.
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Format: | Electronic eBook |
Language: | English |
Published: |
San Diego, CA :
Plural Publishing, Inc.,
[2015]
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Online Access: |
Full text (Emmanuel users only) |
Table of Contents:
- Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor
- Using marketing to shape people's attitudes to hearing care / Curtis Alcock
- A practical guide to a marketing strategy & plan / Karen Ann Jacobs
- Marketing in a modern practice : a real world perspective / Geoffrey Cooling
- Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe
- Social media and digital marketing / Brian Taylor
- Marketing university and other nonprofit audiology clinics / Donald W. Nielsen.