How to Measure Survey Reliability and Validity.

Improving the accuracy of a survey is the focus of Mark S. Litwin's book, which shows how to assess and interpret the quality of survey data by thoroughly examining the survey instrument used. He explains how to code and pilot test new and established surveys. In addition, he covers issues such...

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Bibliographic Details
Main Author: Litwin, Mark S.
Format: Electronic eBook
Language:English
Published: Thousand Oaks : SAGE Publications, 1995.
Series:Survey kit ; 7.
Subjects:
Online Access: Full text (Emmanuel users only)
Table of Contents:
  • Overview of psychometrics
  • Reliability
  • Validity
  • Scaling and scoring
  • Creating and using a codebook
  • Pilot testing
  • Multicultural issues.