How to Measure Survey Reliability and Validity.

Improving the accuracy of a survey is the focus of Mark S. Litwin's book, which shows how to assess and interpret the quality of survey data by thoroughly examining the survey instrument used. He explains how to code and pilot test new and established surveys. In addition, he covers issues such...

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Bibliographic Details
Main Author: Litwin, Mark S.
Format: Electronic eBook
Language:English
Published: Thousand Oaks : SAGE Publications, 1995.
Series:Survey kit ; 7.
Subjects:
Online Access: Full text (Emmanuel users only)
Description
Summary:Improving the accuracy of a survey is the focus of Mark S. Litwin's book, which shows how to assess and interpret the quality of survey data by thoroughly examining the survey instrument used. He explains how to code and pilot test new and established surveys. In addition, he covers issues such as: how to measure reliability (including test-retest, alternate form, internal consistency, inter-observer and intra-observer reliability); how to measure validity (including content, criterion and construct validity); how to address cross-cultural issues in survey research; and how to scale and score.
Physical Description:1 online resource (99 pages)
Bibliography:Includes bibliographical references (pages 79-80).
ISBN:9781452247731
1452247730
9781506319810
1506319815
Access:Legal Deposit;
Language:English.
Reproduction Note:Electronic reproduction.
Source of Description, Etc. Note:Print version record.
Action Note:digitized
Terms Governing Use and Reproduction Note:Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.