Fundraising skills for health care executives /
No one prepares the new dean or health care executive for the fundraising aspect of their profession. Rather, it is one of the skills that is expected but not explicitly taught. Here, a former Dean and a Director of Major Gifts for a renowned nursing institution, with a combined 50 years in the prof...
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| Format: | Electronic eBook |
| Language: | English |
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New York :
Springer Pub.,
©2000.
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| Online Access: |
Full text (Emmanuel users only) |
Table of Contents:
- Contributors; Preface; 1 Introduction; 2 History of Philanthropy; 3 Basic Principles of Development; 4 Types of Gifts, Ways of Giving, and Special Fundraising Activities; 5 Reasons for Giving; 6 Individual Gifts; 7 Planned Giving; 8 Foundation and Corporate Development; 9 Volunteers and Committees for Fundraising; 10 Campaigns; 11 Stewardship and Recognition; 12 Case Studies; 13 Staffing the Development Office and Other Organizational Issues; Appendices; Index.